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How Employee Engagement Builds Customer Loyalty

How Employee Engagement Builds Customer Loyalty

"Whatever you do, do it well. Do it so well that when people see you do it they will want to come back and see you do it again and they will want to bring others and show them how well you do what you do." -Walt Disney

If we think back on our favorite memories at Walt Disney Parks and Resorts, more often than not, these memories involve kind and talented cast members. It is these passionate, warm-hearted, and talented people who attract millions of people back to the parks to see them do it again and again. They even bring their friends to show them how well Disney does what it does.

It is in every company’s best interest to provide superior customer service so that their customers, whether they are businesses or individuals, return the favor with their loyalty. This loyalty leads to word-of-mouth advertising, and also creates strong and lasting relationships.

Cues and Clues: Interpreting Employee Engagement through Body Language

Cues and Clues: Interpreting Employee Engagement through Body Language

 We’ve developed a new set of techniques for measuring employee engagement in the office

  1. Collect the drool off of sleeping employees’ desks. Measure it in a beaker. If the total volume is under 5mL, your employee is probably minimally engaged. If it measures over 5mL, your employee is probably actively disengaged, and/or should be tested for narcolepsy.
  2. Check your employees’ Facebook profile. Engagement can be calculated by dividing the number of cat videos posted per hour, by the rate of comment responses, then multiplying this by the number of status updates, per minute.
  3. Employee engagement as a whole in the company can be calculated by randomly sampling the number of employees hovering at the water cooler at a single time, correlated with each employee’s sips per minute (SPM). If this value proves that employees are using time at the water cooler for activities other than drinking water (examples include, but are not limited to: chatting, staring aimlessly out the window, sleeping, playing ultimate frisbee) it is safe to assume that your engagement levels are low.

...Don’t worry, I’m just kidding...

Did the Going Get Tough? Keep Employees Engaged!

Did the Going Get Tough? Keep Employees Engaged!

We’ve recently spoken with a few clients who, unfortunately due to economic difficulties, have had to lay off some of their workforce. Now, they feel as though the remaining staff is not confident about their future in the company, and as a result, have become disengaged. This turned into a great opportunity for us to discuss ways to engage employees during difficult times.

Engaging employees after a reduction in force (RIF) was a hot topic about three years ago, at the height of the economic recession. Unfortunately, many businesses are still suffering the effects of the recession. After doing a little research in a few blogs, websites, and discussion forums, I compiled some advice and steps that you, as leaders of your company, can take to ensure that employees feel secure and engaged. Here, I will outline how to use Kudos in conjunction with the three steps to dealing with a difficult time suggested by Leadership Beyond Limits, LLC: Healing, Hope, and Health.

Five Quick Tips for Building Team Communication - Don’t Play Telephone!

Five Quick Tips for Building Team Communication - Don’t Play Telephone!

Do you remember playing ‘Telephone’ when you were little? A message was passed down the line, whispered from person to person, and by the time it reached the end, the message was so different from the original that it had everyone giggling hysterically.

In the corporate world, trying to communicate with an enormous team can be exactly like playing Telephone... Only most of the time, it’s a lot less funny, and a lot more damaging.

So, how do you streamline communication? How do you connect the disconnected?