Why is recognition important for SMB/SMEs?
Recognition is important because SMBs are BUSY: busy scaling their business; busy making new sales; busy finding new staff etc. During this time a company’s culture is forming and it is important that the culture supports its goals and objectives. Why?
Because recognised staff are more engaged staff, who give their best, commit to a company’s culture, values and objectives, while building company success.
But how can SMBs give recognition?
How can recognition be given to individuals and teams? Social recognition gives the SMB an accessible, affordable and supportive recognition tool. It is their very own private social network, which promotes three, key essentials:
- The recognition of individuals and teams by peers and managers
- The communication of best practice and of organisational culture
- The identification and modelling of behaviours to colleagues
All organisations, regardless of their size, will benefit from encouraging these activities. In particular, this is true for growing SMBs. Academics like Robin Dunbar suggest that individuals can maintain stable social relations with between 100-150 people. Others suggest this number is as low as 50 relationships. Applying this range to SMBs, when employee numbers rise above 50, SMB leadership will need a platform to support organisational cohesion.
A Social Recognition Platform
Company-wide recognition, communications and behaviours can be supported using a social recognition platform like Kudos®, which will deliver and drive these three key essentials, 24/7. What helps is that Kudos® is scalable, agile, mobile, secure and affordable:
- Scalable: Kudos® is SaaS: as you grow it grows with you – from 50 to 5000 colleagues
- Agile: as your business changes Kudos® reflects and support the changes you make
- Mobile: Kudos® recognition is given quickly and easily, regardless of your location
- Secure Cloud-hosting: secure, certified, off-site infrastructure offers a fast and reliable platform
- Cost: Kudos® costs the price of a cup of coffee & a scone per month per colleague
3 compelling reasons for SMBs to remember these essentials:
There are three compelling reasons why every SMB leadership team should not forget these key essentials.
- Recognition is the foremost driver of engagement: if you receive the recognition you deserve you become more engaged and willing to give discretionary effort, something every SMB needs.
- Communicating your company culture is critical because when it comes to business success, ‘culture eats strategy for breakfast.’
- Staff learn the best way to do a job by sharing their best ideas, knowledge and skills.
Implementing a recognition platform is a simple, yet effective, way to show your employees that they are valued. SMBs, and organisations of all sizes, that recognise their employees will create a healthier corporate culture and build a stronger business position.